Packaging: Maman Cup / ProductsLove Wellness partnered with Maman Bakery NYC locations on a custom cup design to promote their V HEALTHY line of products. I worked on concepting and designing this cup to align with the marketing goals of bringing awareness to the brand, while also fitting into the guidelines for Maman cup styles. I also helped to design and update the dielines of the products.
Brand VideoThis video was used in advertisements on tv and socials. My contributions included concepting and building digital, social, and print assets. We achieved this by skillfully weaving together the storytelling aspects of the ingredients and highlighting the product's benefits.
Emails & Digital
Email marketing is a large piece of the company's success. I worked cross functionally with the marketing and copy teams to build out emails and social posts. Including weekly emails, promotions, and product launches.